The tools also came in handy in detecting other links that wrote credible articles on the topic. Over 1000 authoritative websites were shortlisted, and a relevant industry list premium article about DDoS security on the B2B website was shared with each of the bloggers. Those who responded with praise were encouraged to link back to the content. The Results By promoting a single premium article to over 1000 bloggers, the B2B website was able to attract over 43 backlinks industry list from a total of 15 different sites. This figure does not take into account the numerous social media shares of the content received.
Figure-does-not-take-into-account-the-numerous-social-media-shares Source: Inter Growth Now, the premium article is one of the highest performing industry list pages of the website, with over 700 readers a month! It also increased the average time spent on the website to four minutes. The campaign ran for three months and increased the organic traffic by over 55 percent. Actionable Strategies to Learn You might think that this case study doesn’t teach us any actionable industry list strategy we haven’t already discussed. Well, read it again! There is a very important insight that we learn from this case study.
And that is the power of finding your unique positioning and then altering your link building efforts around it. Rather than targeting all websites for industry list link building, these experts focused on only those that dealt with online security – thereby ensuring that the target audience of their website aligned with that of the guest posting platform. Additionally, it also showcases how in case of a lack of budget, you can easily improve your links via one premium piece of content, a handy SEO tool, and dedicated outreach efforts. Now It’s Your Turn! Are you inspired by the three industry list starkly different yet successful case studies? Gain insights from these stories and use their tried and tested actionable strategies to improve your link-building efforts.